Pinterest Secret Boards have lots to offer individuals and businesses! As the name says, they’re secret!

You can choose to be the only one who ever sees your Pinterest Secret Board content, or you can invite others to view and add more pins to the board. Including clients!

Pinterest Secret Boards can be used to:

  • Share visual content (graphics/photos) you’ve created or ideas you’ve gathered – for a client or your organization – in a private environment.
  • Gather ideas, tips and information in one non-public area for review by you or you and your team. Secret boards are a great way to capture what others in the marketplace are doing and to learn from them.
  • Pin interesting content (ideas, tips, information, etc.) to a secret board as a holding place, for sharing images, etc. over a spaced out period of time, rather than all at once.
  • Gather ideas for a special project, for yourself or a client (home renovation ideas, product ideas, wedding planning info, etc.)


10 Things To Know About Pinterest Secret Boards

Here are 10 important things you should know about how Pinterest secret boards work:

#1:  You can have an unlimited number of secret boards in use on your Pinterest profile. (One for each customer you’re working with on a design project?)

#2:  As the creator of a secret board, you are the only one who is able to see the content. However, you can choose to invite others to collaborate with you on your secret board(s).

#3:  Only the secret board creator can make the board public. Those who have been invited to collaborate on the board can NOT make the board public.

#4:  There is no limit to the number of secret boards you can create or participate in.

#5:  When you add a pin to a secret board, it won’t show up anywhere else on Pinterest – not in the category sections, anyone’s search results, your followers’ home feed, your own home feed, or even pins or activity pages on your profile (source: Pinterest).

#6:  The secret board creator can choose to make the board public at any time. Once the board is public, the board creator may make it secret again. (Locking and unlocking a board is done when you click the pencil icon to ‘edit your board’ and then turn the secret toggle on or off. When the toggle is selected to secret you will see a locked lock icon appearing on your secret board page.)

#7:  When a secret board is made public by the creator, all the pins, comments, etc. added to the board will become public too.

#8:  Pins deleted from any board are gone and cannot be retrieved (that’s assuming you haven’t pinned from someone else’s board.)

#9:  Invitations sent to others to collaborate on a secret board are made via email. Invitations to collaborate with anyone other than the creator must be approved by the creator.

#10: To create a secret board or to view your secret boards simply scroll to the bottom of your Pinterest profile.

How to Create a Pinterest Secret Board

  1. Login to Pinterest
  2. Click on your profile picture, in the top right corner of page, to open the drop-down menu
  3. Click on the ‘My Profile’ link
  4. Find the ‘Pins’ and ‘Boards’ links. Click on ‘Boards’.
  5. Click on the ‘Create board’ link near the top left corner of the page OR scroll to the bottom of the page and click on ‘Create secret board’. (Both links will allow you to create a secret Pinterest board. When you use the ‘Create secret board’ link the default setting for ‘Secret’ is turned on. When you use the ‘Create board’ link you need to turn the ‘secret’ feature on.
  6. Next step is to ‘Name’ your board, click the ‘secret’ link to ‘on’ and click ‘create’.
  7. Click on the pencil icon just above your secret board name and a screen will open where you can provide a ‘Description’, choose a ‘Category’ and invite ‘Collaborators’.
  8. Voila! You have created your secret board!

Must Pinterest Secret Board Collaborators Have a Pinterest Account?

Anyone you invite to be a collaborator on your secret board must have a Pinterest account. You can add anyone as a collaborator on your board as long as they have a Pinterest account. They do not need to follow you, nor do you need to follow them. That said, if you have trouble, see the information below under “Having Trouble With a Pinterest Secret Board Invitation?”

If they don’t already have a Pinterest account, you can invite them to sign up for Pinterest by sending them an email. They will then have the opportunity to ‘Sign up with Email’ or ‘continue with Facebook’. To continue with Facebook they will need to sign in to Facebook, or already be signed in to their Facebook account.

How to Invite Collaborators to a Pinterest Secret Board

Invitation-to-try-Pinterest-ImageThere are a few ways to invite someone to be a collaborator on your board:

  1. Open your secret board and click on the ‘+’ symbol next to your board’s name.
  2. Or, click on your secret board’s ‘Edit’ link. (You’ll find this by hovering over your secret board on the Boards’ page. Or, if your board is open, look for and click on the pencil icon just above the secret board name.) In the ‘Edit your board’ pop-up window, find the ‘Collaborators’ field at the bottom of the pop-up form.
  3. In the ‘Name or email’ field, begin to type the name or email address of the person you want to invite to collaborate on the page. If you type a name, Pinterest will pull up people with accounts on the platform who fit the name you are typing.
  4. Once you have chosen a name to invite or entered an email address, click ‘Invite’.

Once the person invited has accepted your invitation to join the board, assuming they have a Pinterest account, their name will appear along with any other collaborators to the right of the secret board name when the board is open.

How to Send Content to Someone From a Pinterest Secret Board

The Pinterest ‘send’ function isn’t available to use from a Pinterest secret board. To send a pin to someone from a secret board you would need to temporarily (or permanently) change the board setting to public from secret. To do this:

#1) Open your secret board and click the pencil icon appearing above the board name. This will take you to the ‘Edit your board’ tab.

#2) In the edit tab scroll down to the ‘Secret’ setting and move the toggle to the left to make the board public.

#3) Now go to the pin you want to share and share it in the normal fashion.

#4) After sharing the pin either leave your board as public or edit the settings to move the toggle to the right to make the board secret once again. (You will have to go through this process any time you want to share something from a secret board. Also, if the pin while public is shared to another Pinterest account it will not be hidden when you make the board secret again.)

Having Trouble With a Pinterest Secret Board Invitation?

If you are having trouble with a secret board invitation, Pinterest suggests making sure you and the person you are inviting are following each other. Technically, you do not need to do this. But, if you are having problems inviting collaborators, see if doing so solves the problem, advises Pinterest.

Pinterest-Secret-Boards-Troubleshooting-Collaborator-Invitation-Problems-Image The Pinterest website provides some information about secret boards. Click here to view secret board information on Pinterest. Updated November 7, 2017