Social Media & Online Buying: The Mom Factor

Not surprisingly, social networks, and especially ones like Facebook and Pinterest, have a huge base of active users who also happen to be Moms. Females in general tend to be big users of these social networks. Moms even more so, and Facebook and Pinterest in...

The Fascination With Pinterest: How It Can Help Grow Your Business

In an eMarketer Webinar this week the following statistics were shared, courtesy of Vitrue, about Pinterest: It’s the fastest growing social network! Between May 2011 and May 2012 it grew 4377%,  both in unique visitors and search engine clicks. Site engagement...

Can Pinterest Help Build Your Business?

Thirty-two percent of surveyed consumers have made a purchase after seeing an image on a social image-sharing site. “Is Pinterest Really Leading To Product Purchases”  eMarketer article May 31, 2012 The name Pinterest is no longer new to most of us....