Facebook Boosted Posts: How Much Text Can You Use On Images?

In mid-2016 Facebook made changes to its advertising policy that applied to text on images for boosted posts as well as to the more typical Facebook ads. Prior to mid-2016, Facebook would not allow a Facebook page to pay to boost content where the content had text on...

How To Get A Verified Badge For Your Facebook Page

Facebook displays the Verified Badge on verified Facebook Pages to tell visitors that it has confirmed the Page is authentic. According to Facebook, Verified Pages show up higher in search results to attract more visitors. Having a verified badge also lets visitors...

How To Change Your Facebook Page Username (Web Address)

If you’ve had a Facebook Page for a year or more, you may not realize that you can now change your Facebook Page Username (Web Address) more than once or twice. As is typical with Facebook, this change in their policy simply happened in 2016. I won’t bore...

9 Social Media Basics for Small Business

Data from Pew Research shows how social networks have grown dramatically in the last decade! It helps us see why it is important for business owners (and salespeople, artisans, educators, theologians, etc.) to take social media seriously. Taking social media seriously...

Facebook For Small Business: Is It Worth It?

Many small businesses struggle with the question: “Is Facebook really worth it?” They struggle before they create their Facebook Page and shortly after they create one, once the reality of the challenges of reaching potential customers on Facebook sinks...

How To Add A Facebook Like Box To Your Website

Adding a Facebook Like Box to your website is easy! Particularly if your website is built on a Content Management System like WordPress. It’s a matter of deciding what you would like to appear on your website along with your most recent post/posts. Photos of...