4 Free Online Tools To Help Market Your Business

These four free online tools and resources can help you manage and grow your business. Each offers a premium (paid) version as well as a free one. The free version offers most everything a needed to get started. For some, the premium or paid version may be needed....

Canadian Anti-Spam Legislation: Who Can You Send Your Emails To Now?

Under Canadian Anti-Spam Legislation (CASL), Commercial Electronic Messages (CEM) include email, SMS, social media or instant messaging to send commercial or promotional information about your organization to reach customers, prospects and other important audiences....

How CASL Defines ‘Express Consent Versus Implied Consent’

On July 1st, Canada’s new Anti-Spam Legislation (CASL) came into effect. Under CASL you need to have consent to send commercial electronic messages. Under CASL, a commercial electronic message is described as “a message that encourages participation in a...

Are You Ready for Canada’s Anti-Spam Legislation?

With Canada’s Anti-Spam Legislation going into effect on July 1, 2014, it’s important for businesses and other organizations to know the new rules governing the sending of electronic messages. The following information comes (verbatim) from the Government...